Tarkam.co.id - Web App
Designing a Winning Platform: How tarkam.co.id Transformed Football Statistics into an Engaging User Experience
tarkam.co.id is an innovative web application designed for sports statistics, primarily focusing on football (soccer) tournaments and matches. This platform allows users to access real-time match statistics, player performance metrics, and tournament standings, offering a comprehensive view of ongoing football events. The design of the web application emphasizes user experience (UX) by providing intuitive navigation, detailed performance data, and visual highlights for players and teams.
Client
Tarkam.co.id
Service Provided
Web Design
The Brief and The Goal
The goal of this project was to create a web application for football tournaments that provides users with real-time match statistics, player performance data, and tournament standings. The platform needed to be user-friendly, intuitive, and highly functional for sports enthusiasts, teams, and organizations. The key goals were:
To offer real-time updates on match results, player stats, and tournament progression.
To ensure an interactive and visually engaging design that would make it easy for users to navigate the platform.
To provide users with insightful data that would help teams and fans track the performance of players and teams in tournaments.
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The First Step
The initial step involved understanding the key needs of the target audience—football fans, players, and analysts. I began by:
Conducting research into the key features desired by the users, such as live match stats, player rankings, and tournament brackets.
Analyzing similar sports websites and applications to gather inspiration and identify features that could enhance the user experience.
Collaborating with the development team to ensure that real-time data could be integrated seamlessly into the web application.
After gathering insights, I proceeded to map out the user flow and wireframes for the application. This step was critical for ensuring that the design would support the functionality needed, while also being intuitive for users.
2
The Challenge
The main challenges faced in the project were:
Real-Time Data Integration: Ensuring that match statistics, player performance data, and tournament progress were updated accurately and in real time.
Mobile Optimization: Ensuring that the website was fully responsive and provided a seamless experience across all devices, from desktop to mobile.
Data Presentation: Presenting complex football statistics in a way that was both visually engaging and easy for users to digest.
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The Approach
To address the challenges and ensure the design met the goals, I took the following approach:
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The Result
The final result was a web application that successfully met the project's objectives:
Real-Time Data: The platform accurately displays live match updates, player performance stats, and tournament progression in real-time.
Enhanced User Experience: The interactive features, such as timelines, match highlights, and performance data, helped keep users engaged and informed.
Responsive Design: The application is fully responsive, providing a seamless experience across devices, from desktop to mobile.
Engaged User Base: The dynamic features, such as match timelines, player rankings, and tournament knockout brackets, engaged users and kept them coming back for more insights into the matches and players.
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